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CJ I - Professional Language - Sports management (English)

Class at Faculty of Physical Education and Sport |
PJAZ199N

Syllabus

Content:

1. Sport organisations in Anglo-Saxon countries, Germany, Austria and Switzerland

2. Sport as a product and business

3. Management of sport

4. Marketing in sport

5. Sponsoring in sport

6. Leisure time management

7. Management of sport facilities Note: In order to design a language course focusing on professional languages, it is absolutely necessary to take into account language teaching aspects as well, which is reflected in the number of topics covered throughout the specific course.

Annotation

English/German teaching concentrates primarily on understanding and interpretation of specialized language texts. The course aims to enlarge the students’ language competence skills in the field management of sport and physical education.