Graduates of this study program have the prerequisites to conduct business independently in the field of sports, or to obtain top management positions in all types of sports organizations. They are equipped with key expertise to manage sports organizations, sports facilities and sporting events.

They demonstrate deep knowledge and understanding of current theoretical concepts and methods in the field of sports management. They can independently identify and define research problems in the field of sports, and use scientific methods to obtain the new, necessary data needed to solve these problems.

They can apply the acquired skills in for-profit and non-profit sports organizations, or public institutions working to improve the conditions for professional and amateur sport.