Abstract
Prague is without any doubt a czech national tourism product. One of the most visited place is supposed to be a King´s Road, although no statistic data concern explicitly this area.
Thus King´s Road is becoming an „exposion board“ of Czechia and what might be seen there by tourists give them an insight into our society and culture. This contribution is based on repetitive terrain research and comes to think of the impacts of tourism on this area as well as the creating of the image of Czechia and Prague in the minds of the visitor of King´s Road.