The historical development of the professional and actually popular career guidance reflects a need of a differentiated approach to particular personality of studying fellow within the general professional training but also in the academic learning environment. This thesis can be supported by several basic theories, such as "Holland's theory of career guidance", an intellectual source for the publication "Personal Career" of František Bělohlávek, or gender-enforced changes in professional guidance represented for example by Erica Burmanová and many others.
A significant effect on the development of methods, fields and tools of the career guidance has complexity of the structure of academic education, lifelong process of human being's changes and need for maintaining an active ability to adapt to changing conditions in the labor market. In the academic environment, there are target groups that require specific advisory support both at the entering and also during the educational process.
They are especially represented by study candidates, students of the first and the last year of study, and students with special needs.