Publication at Faculty of Arts |
2014
Abstract
The article deals with the contemporary literary discourse about globalization and focuses especially on its economic aspect as it manifests itself in the life of the western citizen, that is to say as consumption, or possibly, as consumerism. The theoretical part of this article is based on specialized, particularly sociological literature and focuses on what it nowadays means to be a consumer.
The other part analyzes the representations of these phenomena, connected with consumption and consumerism of the globalized world, in selected fiction by Dutch and Flemish authors.