Publication at Faculty of Arts |
2016
Abstract
This paper deals with the history of the brewery in Krušovice between 1918 and 1945. The brewery belonged to the manor Křivoklát and was in the possession of Fürstenberk family.
As a result of social change after 1918, the manor went through the land reform, which also influenced the Krušovice brewery. This paper focuses on the business strategies by which the Fürstenberks tried to create a rational business, capable of competition on the Czechoslovak beer market.