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International Workshop: Challenges in Digital Era: How to Sell and Distribute Movies?

Publication

Abstract

While the digital era changed how we consume films, it also changed the ways they are distributed and promoted. Accordingly, this international workshop considered the key challenges, opportunities, and trends in contemporary distribution both in the Czech Republic and across the globe.

Hosting distributors, producers, curators, and theoreticians from Great Britain, Hungary, Austria, Slovakia, and the Czech Republic, two-panel event tackled such pressing issues as how to secure audiences, where to find them, how best to promote films, and what alternatives exist to theatrical releases.