The study investigates how changing circumstances within the social and political order of the country had an enormous impact on how the concept of kingship and the position of the king-on-earth was understood. The article focuses on changes on an internal level, as exemplified by the status race between Amenhotep III and Amenhotep IV/Akhenaton with the priestly elite and the high-level officials, as well as on an external level, with foreign rulers taking possession of the throne of the two lands over the course of the first millennium BC.