Abstract
On the strength of her past experience, the author of the paper describes a project of social enterprise undertaken in the African country of Malawi. The paper seeks mainly to assess a bakeshop project in the context of a social enterprise being implemented from 2014 to 2017.
Having chosen the qualitative method of research, the author relied on the techniques of observation, semi-standard interview and the SWOT analysis. The research sample consisted of the bakeshop personnel, namely young people aged 15 to 25 who were never employed but always depended on financial and material assistance.
These people could not complete their basic education. The research results can be beneficial, among others, for those who plan to offer developmental cooperation in the form of social enterprise.
Particularly the SWOT analysis laid bare the associated strengths, weaknesses, opportunities and threats. If the poor of the world, about a billion persons, are to be lifted from poverty, the financial aid provided from abroad will have to be channeled into specific territories most threatened by the problem.
As follows from our conclusion, foreign developmental assistance will have to be preceded by a closer analysis of environment and of impacts that the process may have on individuals and communities. Such analysis should be culturally sensitive and should also consider the aspects of cultural anthropology.