Abstract
When Galtung and Ruge published their breakthrough study on news values in 1965, they had established the fundaments of the theory that later became a pillar for the research of news selection. It is essential for the analysis of media logic, news-making routines, and media contents creation in general.
After extending the concept with Schulz's considerations about media reality and Kepplinger's two-component model of news values, the theory has stabilized in its outlines, and a relevant set of methods to study news values led by content analysis has been built. The article summarizes the appropriate and more or less often used methods, evaluates their advantages and limitations considering the two-component model of news values, a position of the mass communication within the context of society, and the discussion on the relationship between reality and media reality.