Publication at Faculty of Social Sciences |
2021
Abstract
In this chapter we introduce the key concepts of the book - media, class, poverty, and shaming. We describe a shift in the strategy of the media over recent decades, from giving or denying a voice to gazing at selected segments of society.
Behind that move is a new negotiation of the meaning of class and wealth or poverty as a social relationship and cultural symbols. Shaming works here as a strategy of implicit or explicit social degradation.
Across Europe, the mediatized shaming of poverty and class does not follow any simple logic, but is dependent on a local socio-political context.