Abstract
Tobacco industry representatives use various strategies and tactics to influence key decisionmakers and stakeholders, such as policymakers or regulators, to increase their business impact and minimize potential threats. The tobacco industry uses lobbying and pressure groups or indirect stealth influence, such as funding medical research, third-party experts, front groups, astroturfing, and corruption.
Tactics are used for resisting public policy, namely, health and tax policy, interference with tobacco control measures, and avoiding regulations in advertising and marketing communication. Many of the tobacco industry tactics have been uncovered in the past as manipulative, unethical, or illegal.