A language ot political advertising as the component of democratisation of society and marketingsation of politics in the 90's of the 20th century

Abstract

The article is devoted to the language and speech situation in nineties. The new opened disourse - political advertising - comes into the clash with this sitation and changes it via the processes of medialisation and commercialsation.

Keywords

• speech
• political
• advertising
• component
• democratisation
• society
• marketingsation
• politics
• century