This study was inspired by Michael Fleischer's research on the constructive nature of personality images (Fleischer 2004). As Fleischer's study has shown, the construction of the image of a particular person is highly individualized.
Similarities between various images of a person are most comprehensive between self-construct, construct of the person's partner, and constructs created by close friends. The study is based on constructivist communication theory, which assumes that constructs are negotiated in communication.
The results indicate a significant impact of the length of acquaintanceship on the way a person is perceived - the way in which their personality image is constructed.