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Why do (middle-aged) women undergo cosmetic/aesthetic surgery?: BEFORE AND DURING THE COVID-19 ERA

Publication at Faculty of Humanities |
2022

Abstract

This presentation was based on two literature reviews conducted to gather those research and studies that looked at the motivations/factors/predictors that influence/have influenced or motivate/have motivated women to undergo cosmetic/ aesthetic surgery procedures before and during the COVID-19 pandemic. At the same time, the question is whether this whole anti-ageing machinery will be sustainable in the future.

The study is based on the analysis of available materials. Sources were searched in six databases: Pubmed, Sage Journals, ProQuest, ScienceDirect, JSTOR, and Cambridge University Press to search for relevant articles according to PRISMA guidelines.

The keywords "motivation", "factors", "women" "ageing", "anti-ageing" and "aesthetic surgery", "covid-19 era" and covid-19 pandemic" were used to search for records. The presentation was focused on motivations and factors and their differences in the pre-pandemic period and during the pandemic.

The last part of the presentation will reflect on what areas are being neglected or completely overlooked during this initial stage of the decision to undergo an anti-ageing cosmetic/aesthetic surgery procedure and the future prognosis of sustainability.