Requirements placed on the education of sports managers in the context of the Czech labor market

Abstract

The preparation of managers who will eventually lead the company to the planned prosperity is an important, albeit difficult, task, especially for universities. Higher education in the sports management segment worldwide aims to prepare its students to perform a position in sports management.

In order to achieve this goal, teaching and the curriculum must be adjusted to meet the needs and requirements of the sports industry in the environment of the Czech labor market.

Keywords

• sport manager
• sports management
• labor market
• practice
• study program